Tindle Newspapers transforms ad production workflows with Mediaferry®
Tindle Newspapers transformed ad production workflows using EKCS’s Mediaferry cloud platform for efficient creative management.
Blogs and Insights
Briefing solutions: Your brief intervention in creative production to avoid overwork
Starting a creative project without a detailed creative brief will likely end in disaster. Investing time into a creative brief is time well spent.
Getting creative production outsourcing campaigns delivered right first time
As the advertising industry continues to move fast, the major challenge for any publisher/brand is to produce a range of quality creatives quickly.
Stop being copy chasers – Why publishers no longer need to chase copy
A salesperson’s expertise lies in selling and not copy chasing. Every such interruption is one less sale to keep the company ahead of the game.
What is dynamic creative optimization (DCO) and how can it benefit my brand?
Dynamic creative is a method of programmatic advertising in which ad components like images, CTAs are changed in real-time.
New launch alert: eVouchering solution for news publishers and advertisers
Mediaferry has launched a new product for advertisers to see where and when their advertisements are published.
Let the work just flow with creative workflow management
The approval process is one of the most important part of creative workflow, that if not streamlined, can negatively impact the overall campaign delivery.