Question 1

What is MediaFerry?

Accepted Answer

Revenue leaders facing declining ad revenues and fragmented digital income rely on MediaFerry, the creative operations platform that streamlines campaign workflows across all formats. It accelerates launches, minimizes errors, and centralizes assets and reporting, delivering faster revenue capture, improved margins, and clear ROI proof through seamless integration with existing systems.

Question 2

How does brand creation work?

Accepted Answer

MediaFerry automatically builds comprehensive brand profiles by extracting logos, colors, fonts, and assets from client websites within 5-10 minutes. Users can upload brand guidelines to ensure precision compliance, guaranteeing perfect brand expression across every campaign without manual recreation.

Question 3

What ad formats does MediaFerry support?

Accepted Answer

MediaFerry supports digital ads in GIF, HTML, and static JPEG formats with rapid light edits. Video ads deliver 30-second MP4s featuring AI-generated scripts, voiceovers, and music. Print ads produce editable PDFs in just 10 minutes, accommodating custom sizes and InDesign exports for final touches.

Question 4

Can sales teams see print and digital inventory in real-time?

Accepted Answer

Sales teams gain clear visibility into all inventory and creative assets. This empowers them to instantly bundle remnant print space with programmatic and native digital ads. As a result, they unlock larger multi-product deals that protect margins and drive revenue growth.

Question 5

What results do publishers achieve with MediaFerry?

Accepted Answer

Revenue leaders achieve shorter sales cycles and consistent brand quality. They benefit from 35% faster campaign launches, 40% reductions in ad costs, and fewer errors overall. Sales teams present finished creatives during the same call, boosting conversions without adding headcount and directly capturing revenue lost to slow processes.

Question 6

How quickly can publishers onboard MediaFerry?

Accepted Answer

Publishers can connect systems and upload brand guidelines in just 10 minutes. They launch their first multi-channel campaign the same day, integrating seamlessly without disrupting existing workflows—because speed equals revenue.

Question 7

Does MediaFerry integrate with CRMs and ad booking systems?

Accepted Answer

Yes, MediaFerry connects seamlessly through open APIs with systems like Smart Publisher, Ad Orbit, Salesforce, and Vision Data. It automatically creates orders from bookings and traffics approved creatives to ad servers like GAM and Meta.

Question 8

Can MediaFerry handle print-heavy community newspaper workflows?

Accepted Answer

Absolutely. Print functionality launched in December 2025, generating custom-sized, InDesign-exportable PDFs in 10 minutes for weekly publishers. It serves as the perfect backup for external vendors, ensuring cost efficiency, expediency, and accuracy.

Question 9

How does MediaFerry's proofing and approval process work?

Accepted Answer

Shareable links enable advertisers to markup campaigns with comments and changes. The iterative workflow routes revisions back to AI first, then to human designers if needed. All versions remain tracked until final approval, eliminating email chains.

Question 10

What happens when AI-generated creatives need major changes?

Accepted Answer

MediaFerry offers human-in-the-loop support. Users make simple edits via built-in tools, while complex markups route to EKCS's team of 600+ designers. Currently, 25% of production runs AI-powered, targeting 50%, with 22% revision rates versus 30% for traditional workflows.

Question 11

How does MediaFerry pricing work?

Accepted Answer

MediaFerry serves news publishers with a simple pay-as-you-go pricing model that safeguards margins. Free built-in features include spec ad creation, and charges apply only when downloading finished assets after deals close—no upfront costs or subscriptions.

Question 12

What integrations power MediaFerry?

Accepted Answer

Open APIs connect MediaFerry to CRMs like Salesforce and Vision Data, ad booking systems like Ad Orbit, CMS platforms, and DAMs via FTP. This centralizes operations without disruption, while automated notifications and client proofing links eliminate silos across sales, ad ops, and creative teams.

Question 13

Can non-designers use MediaFerry effectively?

Accepted Answer

MediaFerry is purpose-built for sales teams. Users enter minimal briefs, and AI handles compliant copy, demographics, translations, and simple edits that propagate across assets. Human support remains available, empowering reps to close deals faster without learning design skills.

Question 14

How does MediaFerry ensure quality and ROI proof?

Accepted Answer

MediaFerry's AI learns from campaigns for data-led optimization, while automated compliance and preflights eliminate errors. Unified reporting consolidates multi-channel performance, proving real value to advertisers, retaining clients, and defending premium rates.

Question 15

Can I try MediaFerry on a trial?

Accepted Answer

Experience MediaFerry completely free. We set up 10 tailored brand profiles, deliver a comprehensive 45-60 minute onboarding session, and provide full platform access for 2-4 weeks with dedicated expert support. Test it live with real clients to unlock revenue lost to outdated processes.

Using AI to Boost Productivity and Revenue Without Reducing Headcount

Why Publishers Need This Guide Now

What You’ll Take Away from This Guide

Get the Free Guide

Need a custom strategy
to scale faster and smarter?

Using AI to Boost Productivity and Revenue Without Reducing Headcount

Why Publishers Need This Guide Now

What You’ll Take Away from This Guide

Get the Free Guide

Need a custom strategy to scale faster and smarter?

Need a custom strategy
to scale faster and smarter?